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Dyrdek is sponsored by DC Shoes, Alien Workshop, Spy+ Optics, Monster Energy, Reflex Bearings, Silver Trucks, and Rogue Status.
Dyrdek first starred in a MTV reality series, entitled Rob & Big (aired November 2006 to April 2008), with his best friend and bodyguardChristopher "Big Black" Boykin as well as his cousin, Chris "Drama" Pfaff. After three seasons, Boykin left the show. In February 2009 Rob Dyrdek's Fantasy Factory, featuring Dyrdek, Pfaff, and his Dyrdek Enterprise staff, was first aired. The "Fantasy Factory" is a converted warehouse where Dyrdek runs his many entrepreneurial ventures
Dyrdek also has his own signature TAG Body Spray scent called Make Moves.
